At Eat Me Lures, we’ve been making custom premium lures since 1991. We’ve got trophy Marlin all over the world, including the biggest Blue Marlin landed in Baja, California, and many tournament wins. Our lures are guaranteed not to discolor or chip by using premium aerospace resin for the heads, making them ultra hard, optically, clear, UV stable producing a lure that’s virtually indestructible, combined with the finest abalone inserts and premium skirts our lures swim and splash. Creating movements that bring violent strikes from all game fish due to our special balance system. We are proud to bring you some of the best lures made in the USA.